Colorado-based Charlotte’s Web Hemp (CNQ: CWEB) knew before most companies that cannabidiol (CBD) would be a major part of the cannabis industry. It has banked on it and, so far, has been able to parlay its predictions into great success. That success is continuing with the introduction of a new line of products, hemp extract-infused CBD Gummies.
The gummies are made with whole-plant extract and feature “synergistic functional ingredients,” according to a press release. Those ingredients are specifically chosen in order to support a range of health-related functions, including stress, sleep and recovery from exercise.
Charlotte’s Web has begun distribution of the gummies through its website and shipping to retailers is ramping up this week. The company already has products in over 6,000 stores across the US, and will have no difficulty finding a market for its new products.
Charlotte’s Web Associate Director of Product Development Kelsey Morrison states, “Gummies are a very popular edible format as a result of convenience and measurable consumption. This new delivery format from Charlotte’s Web provides an easy bite-sized way to ingest full-spectrum hemp-extract CBD.”
Deanie Elsner, who was recently appointed CEO of the company, adds, “When developing this product line, our product sciences team wanted to ensure that our gummies would be differentiated and thoughtfully formulated to be as effective as possible. As a result, we’ve created superior formulations that pair our high-quality hemp extract with supporting botanicals to provide enhanced results.”
The gummies are made using Charlotte’s Web’s proprietary hemp genetics, the same process that has led to the company enjoying the success it has. All of its extracts contain over 80 naturally occurring phytocannabinoids, as well as terpenes and flavonoids, and the three gummy varieties – SLEEP, CALM and RECOVERY – are formulated using herbs and botanical supplements.